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MINI reignites creative spark for local arts scene

MINI is reviving the local arts scene in Brisbane after COVID-19 lockdowns put the sector in deep hiatus.

Jun 26, 2020, updated Jun 29, 2020
(Supplied)

(Supplied)

The local arts, hospitality and events industries were arguably the hardest hit sectors as Australia went into lockdown in view of the global COVID-19 pandemic.

In Brisbane, the iconic Brisbane Powerhouse arts venue shut their doors and cancelled the renowned Brisbane Comedy Festival at the 11th hour, much to audiences’ and performers’ disappointment.

As the future remains uncertain around interaction in artistic spaces, MINI has initiated an important creative opportunity to help maintain creative stimulus even as the country eases its lockdown restrictions in June and July 2020.

Over the years, MINI has been no stranger to playing dress-up: Celebrities, designers, and artists alike have been known to give MINIs a makeover.

Superstar David Bowie created a mirror-plated MINI in 1999 to celebrate the company’s upcoming 40th birthday; Designer Paul Smith also made his mark that same year, revealing a car featuring his signature stripes in 86 different colours,

The mirror-plated classic Mini was designed to reflect everything around it, so that the owner effectively became part of the car.

Brisbane MINI Garage has thus teamed up with Brisbane Powerhouse to invite artists, designers, and creators to interpret the theme “Power Up” on a MINI Cooper 3-door hatch for Brisbane Powerhouse.

The chosen theme seeks to raise awareness for the 20 year-old institution as it starts to reopen its doors.

“We’re hoping to see a design that captures the creative spark of reinvention, and that spirit of unexpectedness and irreverence that MINI is so known for,” says Mr Anthony Alafaci, Dealer Principal at Brisbane MINI Garage.

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By entering, participants will not only have the chance to add this milestone achievement to their portfolio, but will also have the chance to win an opportunity to drive their custom-designed art MINI for one month. They can also take part in a photoshoot with their MINI, and receive a $200 gift voucher to enjoy Brisbane Powerhouse’s future presentations.

Brisbane Powerhouse Artistic Director Kris Stewart said the arts organisation relies on partners such as Brisbane MINI Garage and other stakeholders to support local artists and productions.

“We are a not for profit arts organisation and Queensland’s home for contemporary culture. In a normal year, our much-loved building is alive with a program of diverse and inclusive events and festivals that support and celebrate all types of art and artists. We create an atmosphere that doesn’t exist anywhere else, that allows people to come together in a social environment and enjoy shared experiences.”

In the 2018/19 financial year, Brisbane Powerhouse:

  • Welcomed 1229 local artists
  • Presented 55 premieres
  • Developed, commissioned or presented 17 new local works

“The stories we tell are built on partnerships and collaboration and we hope this competition encourages people to continue to support this great icon of Brisbane arts and culture,” concluded Kris Stewart.

CREATE A MINI ART CAR FOR BRISBANE POWERHOUSE: Entries close on Monday 6 July 2020 and artists, both professional and amateur alike are urged to download a template from the Brisbane MINI Garage website and submit an originally-designed entry.

Find out more: brisbaneminigarage.com.au/competition

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